Fife Alcohol Support Service (FASS) was established in 1977 to provide a community-based, alcohol counselling service. FASS has expanded over the years to provide a range of services to meet the needs of vulnerable people within the community who are affected by alcohol-related problems, substance misuse, help for carers of individuals in difficulty and for people who are socially isolated and vulnerable.
FASS needed a new identity that better reflected what the charity had become and be flexible so that it could work across all current and future projects while still representing the caring and professional nature of thier work.
FASS have built up a reputation of being experts in their field. With this in mind I refined their existing logo to create an overarching umbrella brand incorporating a new strapline that summed up their goal. Tweaking the colours and the font to better represent their professional standing to create a fresh and modern look. From this I created colour coded sub-brands for each of their current projects which can be easily adapted to any future projects.
Since then Forbes Creative has worked closely with FASS to create a number of printed items for example Annual Reports, Roll-up Banners, Appointment cards etc. creating a cohesive look and feel.
In addition to this FASS now has a new website designed by Forbes Creative and developed by Fuzzy Lime.
You can view their website here